Just because you’re a vast, regional healthcare system doesn’t mean you need to act like one. Working together, 88 and NorthShore University HealthSystem continually explore new ways to bring their brand to the hyper-local level, creating tailored experiences for each of the communities they serve. The NorthShore team is always on hand at community street … Continued
Today it’s standard that your bank gives you fast access to your account information. But the banks that rise above the rest take it a step further, offering tools that allow their customers to truly take their finances into their own hands. At 88, we’ve helped First Internet Bank dramatically increase loyalty with their customers … Continued
NorthShore University HealthSystem understands that their patients not only want access to exceptional medical care, but also tools that can help them more easily manage their healthcare experience. At 88, we’ve helped NorthShore build stronger relationships with their current patients (and attract new patients) by communicating the benefits of NorthShoreConnect ‚Äì everything from managing prescriptions … Continued
At 88, we’re helping Discover build 360 experiences that build on their cardmembers’ travel purchases. Now, cardmembers enjoy more than just a plane ticket with their Discover card, they receive a comprehensive travel guide tailored around their destination with special offers to help them get even more value during their trip. Knowing your consumer’s interests … Continued
As one of the world’s biggest credit card companies, Discover¬Æ knows it takes ingenuity and deep consumer understanding to lead the way on a global scale. Consumers are no longer looking for a card that simply offers great purchase features, but one that offers more ways to manage accounts on the go and on their … Continued
After months of strategizing, ideating, preparation and execution, 88 is excited to finally share the recently completed broadcast work for NorthShore University HealthSystem. While evolving the NorthShore brand story, our goal was to remain true to its roots; to deepen an already strong consumer connection by highlighting the key services; showcase the dedication and depth … Continued
The right photographs, graphics and illustrations have always been key features of a successful brand identity. And building a library of photographs is critical when creating a brand identity that’s ownable and unique in the marketplace. That’s why we encourage our clients to build image libraries that are proprietary¬†and usable across all channels. We recently … Continued
88 recently completed another broadcast shoot for NorthShore University HealthSystem. Thanks to the entire production team, both in Chicago and LA, for helping us put together another great shoot.
We’ve said it before and we’ll say it again: we really like our clients. We value their input and ideas, and believe that working in collaboration leads to more successful outcomes. Check out these shots from last week’s logo workshop with former Chicago Bears tight end Desmond Clark. We spent the afternoon brainstorming strategies and … Continued
We’re excited to share the poster we designed celebrating the launch of our new brand. The theme of the poster is simple—great work happens when great minds unite.