Around the office, we like to say that in downtown Chicago you can throw a rock from any street corner and hit at least one ad agency. In a city of this many, it’s the small details that set agencies apart. One of those small, but not to be overlooked, details is excellent client service. … Continued
New years bring along with them numerous changes: new looks, new styles, new resolutions. For us, it’s a new website. We performed a complete overhaul on 88brandpartners.com, giving it a cleaner look that better reflects who we are and what we do. I’d like to take a couple moments introduce you to various aspects of … Continued
Last month, 88 hosted its annual innovation summit. The event, titled “Storytelling Through Food,” featured industry experts—food stylist Johanna Lowe, food photographer Paul Strabbing and beer historian Liz Garibay—leading demonstrations and discussions on how simple ingredients can be elevated through storytelling, both with imagery and words. This day of conversation, drinking and eating took place … Continued
88’s 2015 Summer Party was far different from any that have come before it. Instead of bringing the team to a single place for some fun and sun, the crew was split into five separate groups and sent on a scavenger hunt around the city. While on the hunt, the teams competed against each other … Continued
For obvious reasons, we like to think of 8/8 as the happiest day of the year. And we like to spread all that happiness we feel. This year, we started by creating a fun-filled website that we hoped would provide some laughs and brighten people’s days, and ended with gifting ice cream to our Chicago … Continued
Brands sell things. It’s what they do. But to really stand out, a brand might sell more than just a product. They might sell an idea, knowing that a concept is made greater by the synergy created between brand and consumer. Sometimes, the idea being sold is one that can even make the world a … Continued
With heavy hearts we say goodbye to Brian Crowley, one of 88’s longest-serving employees, and someone who helped build the company into what it is today. Brian has worn a variety of hats in his nearly two decades with the agency, some donned out of necessity and some by preference. All were taken on because … Continued
88’s Give-back Committee gathered during the week of May 4 to prepare meals that were donated to the Lincoln Park Community Shelter. The result was 60 full meals delivered over several days. Big thanks to the Give-back Committee for organizing and to all 88 employees for finding time to contribute. We hope that this will … Continued
This July 24th marks the 100-year anniversary of one of the worst tragedies in American History. And it happened right here on the Chicago River. But if you ask locals if they remember the S.S. Eastland Disaster and the 844 lives that were lost, you’ll probably get a blank stare...
Joe believes in the power of ideas and the influence of design. Over a twenty-plus year career he has been a creative leader with some of the most exciting and innovative agencies in Chicago. He has inspired teams to craft powerful ideas into effective creative solutions for brands including Jaguar, M&Ms, CVS, Kerrygold, Kellogg’s, Volvo … Continued