POV

88’s 101 on Generative AI

Our Creative Technology team recently hosted a beer-and-learn seminar for the entire agency to discuss how generative artificial intelligence is shaping our everyday lives and the workplace—both the opportunities it offers and the challenges. This is the first of two articles based on that seminar that we’re sharing here. Artificial Intelligence (AI) is suddenly the … Continued

POV

AI and the Workplace: Opportunities and Challenges

Our Creative Technology team recently hosted a beer-and-learn seminar for the entire agency to discuss how generative artificial intelligence is shaping our everyday lives and the workplace—both the opportunities it offers and the challenges. This is the second of two articles based on that seminar that we’re sharing. Be sure to read the first article, … Continued

POV

Don’t Fear Feedback

Creative marketing professionals must have thick skins. We put our hearts and souls into our work and then put it out there for others to evaluate (often right in front of us). This is a good thing. The most effective marketing solutions are a result of a cadre of professionals with various expertise and perspectives, … Continued