At 88, we wrapped up a busy 2022 by creating successful, attention-getting campaigns for two clients. Rising to the challenge to fight hunger. For our client The Greater Chicago Food Depository, we used direct language and direct eye contact to get people to rise to the challenge and give what they could to help their … Continued
Creative marketing professionals must have thick skins. We put our hearts and souls into our work and then put it out there for others to evaluate (often right in front of us). This is a good thing. The most effective marketing solutions are a result of a cadre of professionals with various expertise and perspectives, … Continued
Projects like these are why we like going to work every day.
Your logo says a lot about you. Don't base it on personal preferences or trends.
88’s work is turning up in all the usual—and some unusual—places.
According to legend, for a vampire to enter your home you must invite it in. In Thomas Alfredson’s masterful 2008 film, Let the Right One In, the adolescent vampire Eli stands at the threshold of her friend Oskar’s family’s apartment and makes it clear that she will not enter unless he invites her to do … Continued
Our Tribe-cheering, green-thumbed ECD gets our trumpet-playing Web Developer/IT maestro to open up. I know you are quite the accomplished trumpeter and, more recently, a burgeoning developer. Can you find similarities in the two endeavors? Notation? Discipline? Do they fill similar creative outlets in your life or rather different ones? For me, both of these—playing … Continued
New years bring along with them numerous changes: new looks, new styles, new resolutions. For us, it’s a new website. We performed a complete overhaul on 88brandpartners.com, giving it a cleaner look that better reflects who we are and what we do. I’d like to take a couple moments introduce you to various aspects of … Continued