Author: Elizabeth Paterson
88 Questions
Get to Know Brian
Welcome to 88 Questions, the newest feature on our Think page. To let you get to know our team a little better, we tasked each 88er with coming up with a series of questions for somebody else in the agency. The results are fascinating, funny and sometimes, we hope, enlightening. Here, our kale-loving Group Account … Continued
News
Happiness Happens
For obvious reasons, we like to think of 8/8 as the happiest day of the year. And we like to spread all that happiness we feel. This year, we started by creating a fun-filled website that we hoped would provide some laughs and brighten people’s days, and ended with gifting ice cream to our Chicago … Continued
Work
What’s Next for NorthShore
In what is an uncertain time for the healthcare industry, NorthShore University HealthSystem has its sights set firmly on the future. NorthShore and 88 have worked together to create NorthShore’s Next Generation campaign. This innovative initiative focuses on the personalized healthcare offered by NorthShore, which includes everything from sending text-message reminders about appointment times to … Continued
Work
Beware: the Woes of Winter are Here
Ah, winter. That time of year where shoveling snow leads to back attacks and invisible ice patches result in acrobatic wipeouts. We all can relate to these seasonal conditions. Which made creating this year’s winter cinema ad for Northshore University Health System such a fun—and painful—shoot. You can catch the new ad playing on the … Continued